Recent content by johnkevin

optimizing your web pages for search, traffic and conversions. ... Many are simply too competitive, and a new website must do proper keyword research in order to find the right ... Measure how long a page takes to load.

Pagination, the practice of segmenting links to content on multiple pages, affects two critical elements of search engine accessibility. Crawl Depth: Best practices demand that the search engine spiders reach content-rich pages in as few "clicks" as possible (turns out, users like this, too)...

Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page (SERPs). Many people associate ...

digital marketing is the future of marketing in the world with the added ... Good content is shared and is the best way for branding your business...

Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. In the context of search engine optimization, keyword density can be used to determine whether a web page is relevant to a specified keyword or keyword phrase.

The process of keyword stemming involves taking a basic but popular keyword pertaining to a particular website and adding a prefix, suffix, or pluralization to make the keyword into a new word. Keyword stemming for search engine optimization is a great traffic draw for your website.

Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium

Cross linking refers to the process of linking between two sites. Whether or not they are owned by the same person, cross linking is the process on which the internet is built. It allows users to reference sites with content similar to that which they are already viewing, and may be of further...

Backlinks are incoming links to a webpage. When a webpage links to any other page, it's called a backlink. In the past, backlinks were the major metric for the ranking of a webpage. A page with a lot of backlinks tended to rank higher on all major search engines, including Google.

Google analytics is basically a website statistics tool focusing the website traffic. Google Analytics is one of the most widely used web analytics applications. It will give you the following information. Google Webmaster tool shows you how Google sees your site as a search engine.

Unique backlinks is a term we invented to refer to the number of times unique domains link to unique pages on your website.

Google PageSpeed Insights. Check the speed and usability of your site on multiple devices. Moz Local Listing Score. Keywordtool.io. Google Analytics. Google Webmaster Tools + Bing Webmaster Tools. Open Site Explorer. Google Keyword Planner. Google.com in an Incognito Window.

One of the most obvious benefits of email marketing is its lower cost compared to mainstream marketing channels.Granted, there may be a small overhead for sending thousands of emails at a time, but these costs are far lower than what you would expect to pay using other marketing channels.

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

The term SEO stands for search engine optimization. It is a process that is used to improve the ranking of a website in a search engine. SMO, on the other hand, stands for social media optimization. ... Both, SEO and SMO are utilized to increase traffic to a website.