What is the Anchor text ?

[GRONEX PRIYA]

Anchor text is the text that appears highlighted in a hypertext link that can be clicked to open a target web page.

 

[priya.du]

Anchor Text is the text which hyperlinked to the url and takes to you another webpage or the domain.

 

[JanviArora]

Hey Priya! Anchor text is the clickable part of a hyperlink that offers a brief glimpse into the content it's linking to. It serves as a little preview, indicating what you might find on the other end of the link. Anchor text is not just a random set of words; it's strategically chosen to provide context and improve the user's understanding of the linked content. For instance, instead of a generic "click here," a well-crafted anchor text like "top digital marketing strategies" gives you a heads-up about the content waiting for you. I hope this answer was helpful and wish you good luck in crafting your future anchor texts!