sadianisar
New member
What is this algorithm about Google Hummingbird for SEO?
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What is Google Hummingbird in SEO?
- Thread starter sadianisar
- Start date
itabhyasinfo
New member
“Hummingbird” is the name of the new search platform that Google is using as of September 2013, the name comes from being “precise and fast” and is designed to better focus on the meaning behind the words. Read our Google Hummingbird FAQ here.
Hummingbird is paying more attention to each word in a query, ensuring that the whole query — the whole sentence or conversation or meaning — is taken into account, rather than particular words. The goal is that pages matching the meaning do better, rather than pages matching just a few words.
Google Hummingbird is designed to apply the meaning technology to billions of pages from across the web, in addition to Knowledge Graph facts, which may bring back better results.
Hummingbird is paying more attention to each word in a query, ensuring that the whole query — the whole sentence or conversation or meaning — is taken into account, rather than particular words. The goal is that pages matching the meaning do better, rather than pages matching just a few words.
Google Hummingbird is designed to apply the meaning technology to billions of pages from across the web, in addition to Knowledge Graph facts, which may bring back better results.
albert_Cage
New member
Hello,
Google makes changes to their search algorithm regularly to improve the way the search engine fetches results, and these changes in the search algorithm directly affects SEO. This does not mean that SEO is dead, but that it is evolving to cope with the changes in Google algorithm. E-commerce marketers may need to jump through all of the changes in SEO to be shown on top of the search engine result pages. The Hummingbird system focuses on user intent versus individual search terms, which makes your searches more precise. For example, a search for “pizza hut calories per slice” used to list an answer from food and diet websites, but not one from Pizza Hut. Now, it lists an answer directly from Pizza Hut itself. Hummingbird focuses on the meaning behind the words and allows Google to go beyond just finding pages with matching words.
Google makes changes to their search algorithm regularly to improve the way the search engine fetches results, and these changes in the search algorithm directly affects SEO. This does not mean that SEO is dead, but that it is evolving to cope with the changes in Google algorithm. E-commerce marketers may need to jump through all of the changes in SEO to be shown on top of the search engine result pages. The Hummingbird system focuses on user intent versus individual search terms, which makes your searches more precise. For example, a search for “pizza hut calories per slice” used to list an answer from food and diet websites, but not one from Pizza Hut. Now, it lists an answer directly from Pizza Hut itself. Hummingbird focuses on the meaning behind the words and allows Google to go beyond just finding pages with matching words.