Hi cronus consultants, You are wrong PPC is not a SEO technique/strategy. Both SEO and PPC are part of Search Engine Marketing (SEM) which is one of the tools you can use as part of your overall Internet Marketing campaign.
The main difference between Search Engine Optimization (SEO) and Pay...
Business Listing means, list your business details (Business name, address, phone number etc) to the business sites/directories. It will help to get more NAP listings and back links for a website.
Robots.txt is a standard file used by websites/blogs to communicate with web crawlers
XML sitemap is a document that helps google and other search engines better understand about your website while crawling